OCTOBER 2024

BEHIND THE SEAMS: MAKING MERABI

At MERABI, every design tells a story - one that starts long before it graces your wardrobe. Our designs are the result of a meticulous process that combines passion, craftsmanship, and a deep understanding of what makes our customers feel their most confident and glamorous. Come with us behind the scenes so we can show you what truly goes into creating each MERABI masterpiece.

The creative spark: Where it all begins

It all starts with a collaborative brief - an idea brought to life by our talented design team, with final approval from Nadine herself. The vision behind each collection is clear: it must inspire and empower. Every designer brings their unique perspective, pushing the boundaries of creativity while staying true to what defines MERABI - elegance, celebration, and that unmistakable MERABI Magic.

But our inspiration doesn’t come from trends or fleeting ideas. For us, it begins with the fabric. We let the material lead us, guiding our designs to ensure each piece not only looks beautiful but also feels luxurious. The fabric must be right for our customer; it must speak to their sense of style and fit into their lifestyle. The textures, the weight, the way it drapes - it all plays a vital role in how we create our silhouettes.

THE ART OF PERFECTING THE FIT

Once the concept takes shape, our in-house seamstresses get to work. The trial and testing phase are where the magic really happens. Each fabric undergoes rigorous testing to ensure it fits flawlessly and achieves the desired look. This stage is all about precision. Does the garment contour the body in the way we envisioned? Does it move gracefully? Will it accentuate the natural curves and lines that our customers love to showcase?

Once the initial sample is ready, it’s sent out for production at our trusted factories. But this is just the beginning.

The First Fit Sample: Where vision becomes reality

The first fit sample arrives back to us, and this is when the fine-tuning begins. Every detail, every stitch is carefully examined by our team. We make sure that the fabric works harmoniously with the design, enhancing the silhouette and bringing out the best in every client who wears it. Lining is chosen not just for comfort but for how it interacts with the body, how it shapes and contours, and how it enhances the overall experience of wearing the piece.

Our designs like the intricate LUCIA or the timeless BRITTANY are just some of the stand-out examples of this process. These pieces are created with a level of detail and precision that reflects our commitment to craftsmanship. Every element, from the hand-placed embellishments to the perfectly contoured seams, is designed to make you feel empowered.

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Timeless appeal with a modern twist

Jumpsuits have a rich history in fashion, and they continue to evolve. This season, we’re seeing innovative designs that blend classic elements with contemporary details. Think structured shoulders, unique necklines, and bold prints that give a fresh twist to this timeless silhouette. Our designs not only pay homage to the jumpsuit’s legacy but also keep it relevant in today’s fashion landscape, making it a staple piece for every modern wardrobe.

DISCOVER JUMPSUITS
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ALWAYS WITH YOU IN MIND

Throughout the entire design process, one thought is constant: our clients. We think of what you love, what makes you feel confident, and what keeps you coming back to MERABI. From timeless colours to the signature MERABI sparkle, we ensure that every piece has something special for the women who wear it.

We design with the intention of creating pieces that are as enduring as they are stunning. That’s why our customers trust us to deliver luxury that lasts, whether it's the perfect fit of a tailored blazer or the way a velvet dress hugs your figure.

Why our clients return time and time again

The design process at MERABI is extensive and involved, but that’s what makes our pieces stand out. It’s a journey from concept to creation, with every step intentionally thought through. By the time a piece reaches your wardrobe, it’s been meticulously crafted, tried, tested, and perfected.

This is why so many of our customers return to us time and again - because they know they are getting not just a piece of clothing, but a piece of art. A design that was created with care, passion, and with them in mind.

We hope this glimpse behind the scenes gives you a better understanding of the love and craftsmanship that goes into every MERABI piece. Thank you for being a part of our journey - we can’t wait to share our next collection with you.

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